Bootstrapped Companies

Assess your customers pain points to make a product for the global audience.

Assess your customers pain points to make a product for the global audience.

About KK Karthik Karunakaran (KK) became a first-generation entrepreneur in 1996. KK started with a college friend as a franchisee for a computer education for kids which was a new concept to the country at that time. He was the first franchisee for the brand and was very successful in spite of the concept being …

Assess your customers pain points to make a product for the global audience. Read More »

New product development by mapping unmet needs

Doxtro.com founding team was Sai Chaitanya, Ramamoorthy and Vijayalakshmi Genesis of Doxtro.com The team had, at multiple times, felt that adequate information about healthcare was not available to the common man. Even though some portals were there, the team felt that those portals were more of listing platforms. They felt that, as patients themselves, wanted …

New product development by mapping unmet needs Read More »

Let your customers fund your product and sell for you

About eGrabber Chandra , Founder of eGrabber did his Bachelors and Masters in the US. He worked in various positions at IBM , Racal Vadic and Digital Communications Associates for almost 12 years.  Chandra talks about the days when he decided to start his venture. He was one of the youngest directors in DCA (A …

Let your customers fund your product and sell for you Read More »

Invest in Sales and Marketing people early enough

Invest in Sales and Marketing people early enough About Caresian Sandeep Mittal – Managing Director at Cartesian Consulting says that he stumbled into entrepreneurship without having a grand plan in place. He had his first startup while studying at IIM Calcutta. Since there were no entry barriers to starting, he founded a Software Development firm …

Invest in Sales and Marketing people early enough Read More »

Deriving Actionable Intelligence from Customers’ Interactions and Transactions to provide Personalized services

Balu and Kiran Co-Founded Ramyam Intelligence Lab (www.ramyamlab.com) Balu was with DRDO for more than 10 years until 1997. He managed couple of startups before he started his own.  Post DRDO, Balu worked with Ushacomm for almost a year and an opportunity came to associate with a services startup Paragon (later acquired by FCG and …

Deriving Actionable Intelligence from Customers’ Interactions and Transactions to provide Personalized services Read More »

Front End your Core Team to get your early customers

About Latitude Poornima Shetty Founder & CEO of Latitude Edutech comes from an Economics and Management graduate. She has been in the B2B services background all along. She began working in Advertising & MR space. She began her entrepreneurial stint with a head hunting business which she sold to a venture fund. She then moved …

Front End your Core Team to get your early customers Read More »

Early Customers will give you Product Ideas

Genesis of Insync Atul Gupta – Founder and CEO of Insync Tech-Fin Solutions started in Kolkata as a single Founder. Atul’s first employee was someone who he had worked with for 3 years before he started out and was hence a part of the founding team. They started as an IT Services company and took …

Early Customers will give you Product Ideas Read More »

Domain knowledge as your biggest Differentiator

How Omega Healthcare began Gopinath Natarajan (Gopi), co-Founder Omega Healthcare, has over 30 years of technical and management background. Gopi did his schooling and college in Chennai. He got into the world of software in 1980 and moved to the US in 1982. He always had an urge to be on his own from his …

Domain knowledge as your biggest Differentiator Read More »

Convince the First Customer on your capability to deliver

Convince the First Customer on your capability to deliver

Genesis of IDS Infotech Partap K Aggarwal Founded IDS Infotech in 1989. He was working for some time in the US and decided to come to India. He understood the cost arbitrage model that India can offer and decided to start an IT software services firm. He started his software services firm in Chandigarh where …

Convince the First Customer on your capability to deliver Read More »