Month: December 2014

Customers help you make the best business plan

Customers help you make the best business plan

Sagar Chaudhuri, an Engineer from IIT Kharagpur and an MBA from IIM Lucknow worked for around 16 years with Infosys, Genpact, ICICI before he starting up in 2010 along with Jagadish Velagapudi who also comes in with a similar background and has worked with Infosys, JP Morgan, Reliance and Wipro. Sagar and Jagadish started their …

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Vertical focus gets faster sales success for B2B SaaS startups

Vertical-focus-gets-faster-sales-success-for-B2B-SaaS-startups

Nilesh Patel, Co-Founder and CEO of LeadSquared, started marketing automation software company with his co-founder colleagues Sudhakar Gorti and Prashant Singh. Before LeadSquared all three built a successful software product engineering business called Proteans, which was bought over by Symphony Teleca. Nilesh believes that marketing technology is going to be a very big market. In …

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Customer retention is more important than Customer Acquisition

Vinay Pahlajani is a serial entrepreneur and has been a startup enthusiast through out his career. He is the founder & CEO of India’s first alumni referral network – CATCHUP (https://letscatchup.net), which helps jobseekers get hired, through referrals from their alumni communities. An alumnus of IIT Kanpur, he has worked as an innovation consultant for …

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Make a product that the market wants

Make a product that the market wants

Samir Chaudhary (Samir) has been a marketing person throughout his career. After his Engineering, he did his MBA at IIM Bangalore and worked with Reckitt, redBus and Brittania before he co-founded The Media Ant along with Mayank Bidawatka and Mukesh Agrawal. While at redBus, Samir and Mayank wanted information on offline advertising vehicles but they …

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Aligning with a partner to see volume growth

Aligning with a partner to see volume growth

Mohan founded Nucore along with Suhail VP  and Muhammed Niyas . The three of them being classmates added a lot of bonding within the founding team. Nucore has a product that focusses on Air Travel and Car Rental verticals. Mohan recollects the time when they began as software services form, when the three co-founders took different directions …

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Align your product with the business model of the customer

Align your product with the business model of the customer

Arun Athiappan, Co Founder and CEO of Ticketgoose, began the company along with Karthi Easwaramoorthy and Vasudevan Ramaswamy. Arun was an entrepreneur in the past from 1992 till 2000 and was an IT consultant for a few years before stating once again With his neighbor Karthi who was in the US for almost 15 years, …

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Winning deals – Think of Product, Audience and Competition

Winning deals – Think of Product, Audience and Competition

Priyanka Rungta along with Abhishake Rungta started NavSoft as a software services entity. They grew the company consistently and got 100s of customers over a decade and gained enormous experience in the industry. Priyanka realized that software services was not a viable industry in the long haul as there were giants in the industry and she will begin making …

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