Marketplace

Work on multiple channels to increase your user base constantly

Dibu Paul founded Alchetron along with his friends dinny,nikhil,digambar,praveen & siddharth. He was working for a small software company in Bombay suburbs and worked for 1.5 years there before he joined Accenture in their software product division for 2.5 years. He began this as a B2C product and was confident of success because Innovation and …

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Be in a crowded market but create islands of design excellence to acquire customers

Debasis Chakraborty co-founded Namakh along with Anirban Chakraborty. Debasis passed out of NIFT and has around 17 yrs of experience in the apparel business. He started his career in manufacturing operations and has worked with countries like Bangladesh, Bahrain and Sri Lanka. After coming back to India, he spent some time on Sourcing and thereafter …

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Stick on to the core product offering to differentiate in a market

Ishita Sharma was working with a media house when she founded Candidly Couture. She wanted to start this venture because there were many established .com’s selling fashion but even in established ecommerce sites the customers have to go through 1000’s of items to buy something fashionable. She thought of having a curated item list which …

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Uniqueness in your GoToMarket Strategy to differentiate

Praveen Rajaretnam co-founded Wooplr along with Arjun Zacharia, Soumen Sarkar and Ankit Sabharwal in March 2013. All the four had worked in the same team at McAfee at multiple points of time and hence knew each other very well. On one of their usual outings, they realised they were doing the same thing every weekend. …

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Be persistent with your prospects and meet them constantly to win trust

Rabi Gupta Co Founded idubba along with Ashish (college friend).Rabi was with Wipro for 3.5 years . They realized that the TV viewers are fast shifting to watching the content on the Multi Channel Networks like YouTube on the web and hence they decided to capitalize on this need much ahead of time. The original …

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Spend time in building great products that solves critical problems for your customers

Prabakar Murugaiah found TechFetch in 2008. Praba was a technology person with knowledge in data mining and in data processing. When he was an IT consultant  he came across abundant no of job openings, where tons of calls from the HR team and consultants will  come in but 90% of the jobs will not be …

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Analyze the customers problems and offer them new solutions

Rajesh Nahar Co-Founded Cbazaar along with Ritesh Kataraya. They both were having family businesses and met while doing their MBA but did not want to pursue their family business and wanted to start something new. Rajesh came in from an IT background where he did his engineering in PSG College of Technology and had dabbled …

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Always design your Product to convenience the customer

Always design your Product to convenience the customer

Naeem Khan(Founder of Foodys.com), is a foodie by himself. He actively used to write articles about food and review the articles which added to the passion. The fact that the Indian ecosystem is filled with people in this generation who mindlessly puts in the hours at work compounded by the two way travel in traffic …

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Make the product easy to use for the customers

Saurabh Kumar founded Grofers along with Albinder Dhindsa in January’14. Saurabh is a graduate of IIT Bombay and University of Texas in Austin. Grofers is an on-demand delivery service from stores around you. The service is currently available in Delhi NCR, Mumbai and BangalorePrior to starting Grofers, Saurabh was heading operations at Rasilant Technologies. He …

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Immense focus on product design and quality

Immense focus on product design and quality

Rajiv Srivastava co-founded Urban Ladder with Ashish Goel in July 2012. The founders saw a huge gap in the furniture space in India, customers were devoid of good quality furniture due to lack of trusted brands and poor service in this category. They launched Urban Ladder with the aim of making a million Indian homes beautiful, …

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